The How-to of Twitter Analytics

Do you manage a Twitter account for your small business? Do you often get confused as to whom, on Twitter, you should be speaking, and just what exactly you should say? Well, good news! In June of last year, Twitter rolled out a free analytics tool—called Twitter Analytics—that will help you answer these questions for […]

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How to Detect Spammers on Twitter

If you’ve used Twitter for your small business, you’ve probably noticed the pluses of this social media platform. Not only does Twitter provide a way for you to connect with your consumers in real time, it also allows for users to talk openly about your brand and stay updated on industry news. However, despite these […]

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New Showcase Pages on LinkedIn

As a small business owner, you are constantly looking for ways to get your product in front of consumers. And, because the world is leaning heavily toward online marketing, it is important to establish yourself on social media. Luckily, Facebook, Twitter, and other social media platforms are making it easier than ever to promote your […]

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Twitter Tips for Small Business Owners

Earlier this summer I wrote a post about Twitter no no’s for small businesses. In it, I discussed several common practices that you should avoid if you want your business to find success on Twitter. The next week I followed that post up by discussing how to write the perfect tweet. This week I would […]

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The Power of LinkedIn Recommendations

Over the past several years, social media has proved to be an incredibly powerful marketing tool for small businesses. Companies throughout the world are finding success through Facebook, Twitter, and Google + but many seem to have forgotten about LinkedIn. By far, LinkedIn is the most underutilized social media network there is. Even though LinkedIn […]

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11 Twitter No No's for Small Businesses

If you are reading this, chances are you have decided to introduce your small business to the social media world. Don’t worry, you have made the right choice! A majority of your potential clients/consumers are already using social media and now you have the opportunity to reach them. Twitter is a gold mine when it […]

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