What Does It Mean to Make the Inc. 5000 List?

Have you heard the news? According to one of the nation’s industry leaders for all things business, Big Leap is kind of a big deal. Of all the 6 million privately-held companies across the United States that are ranked for the Inc. 5000 list, our SEO agency came out in the top 0.02%. This slot [...]

By |2019-12-09T15:53:26-07:00August 27th, 2019|Categories: Business, Company News, Development, Events, Industry News, Industry News & Updates|Comments Off on What Does It Mean to Make the Inc. 5000 List?

What Google’s Diversity Algorithm Update Did & What It Means for You

Trying to stay on top of all of the changes that Google throws our way can give you whiplash before long, and we’ve found that to be particularly true recently. While the powerful search engine is always rapidly evolving in ways both big and small, the last few months have really been a whirlwind of [...]

By |2019-12-09T11:08:10-07:00August 9th, 2019|Categories: Industry News, Industry News & Updates, SEO|Comments Off on What Google’s Diversity Algorithm Update Did & What It Means for You

Google’s June Algorithm Update Announcement

Every time we hear that Google has something new up their sleeves, the whole marketing world gets simultaneously anxious with excitement and terror all at once. We wonder if it will help us or hurt us, what we’ll have to change in order to stay competitive, and we wonder what it all means for both [...]

By |2019-08-09T18:55:59-06:00June 14th, 2019|Categories: Industry News, Industry News & Updates|Comments Off on Google’s June Algorithm Update Announcement

What We Know About Google’s Index Bug

Sometimes Google releases a new algorithm that can send everything into a tailspin because it’s prioritizing or punishing site behaviors or characteristics that it hadn’t before. This can leave everyone scrambling to try to keep up. Sometimes, though, an algorithm update can send everything into a tailspin because of an unexpected, unintended glitch. This happened [...]

By |2019-08-09T18:55:59-06:00May 21st, 2019|Categories: Industry News, Industry News & Updates, SEO|Comments Off on What We Know About Google’s Index Bug

Digital Marketing News Roundup – November 2016

Digital marketing is fast-paced, dynamic practice. Each month we put together a quick recap of the most important digital marketing news across SEO, PPC, content marketing, and social media. LinkedIn Opens Sponsored InMail for All Accounts Social media is a fascinating and powerful tool. It can help you brand reach the masses and it can [...]

By |2019-12-09T17:32:52-07:00December 5th, 2016|Categories: Industry News, Industry News & Updates|Comments Off on Digital Marketing News Roundup – November 2016

Digital Marketing News Roundup – October 2016

Google Announces Mobile-First Index Google fueled the mobile marketing craze mid-October by announcing that in coming months it will begin a mobile-only index of the web. This index will be used in Google’s primary index of the web and should come as no surprise with nearly 60% of Google searches coming from mobile devices. If [...]

By |2019-12-09T17:40:45-07:00November 3rd, 2016|Categories: Industry News, Industry News & Updates, PPC, SEO, Social Media, Web Development|Comments Off on Digital Marketing News Roundup – October 2016

Our 3 Biggest Takeaways from #SLCDMC

SLC|SEM hosted their second annual Digital Marketing Conference last week. Nearly every Big Leaper was able to attend at least one day of the conference and many attended both days. We learned, we laughed (thanks Annie and Amy), we connected with old friends, made some new friends, and we walked away with a few more [...]

By |2019-12-09T17:58:17-07:00August 29th, 2016|Categories: Events, Industry News & Updates|Comments Off on Our 3 Biggest Takeaways from #SLCDMC

Google’s “Mobile-Friendly” Algorithm

On April 21, 2015 Google will be updating its search algorithm with a new algorithm designed specifically to focus on mobile search results. Mobile device usage has been on the rise ever since the early 2000’s and now device usage is prevalent enough in search results that Google has decided it’s time to step in [...]

By |2019-08-09T18:56:50-06:00March 23rd, 2015|Categories: Industry News & Updates, SEO|Tags: , , , , , , , , |Comments Off on Google’s “Mobile-Friendly” Algorithm

Prewriting Strategies to Make the Final Product Shine

In a world where we rely on language for everything from Facebook statuses, restaurant menus, marketing, and news media, it is no surprise that writing is both important and intimidating. And most of this intimidation comes from the fact that we only see others’ writing as a final product. This means that while we may [...]

By |2019-12-09T18:32:36-07:00September 29th, 2014|Categories: Archive, Industry News & Updates|Comments Off on Prewriting Strategies to Make the Final Product Shine