Facebook SEO…Is it worth it?

Facebook and SEO. SEO and Facebook. It may not roll off the tongue as easily as peanut butter and jelly does, but that doesn’t mean Facebook SEO can’t be a perfect match. With social platforms like Instagram, Snapchat, and Twitter quickly growing in popularity, Facebook continues to maintain its standing as the biggest and most […]

By |February 27th, 2018|Categories: SEO, Social Media, Social SEO|

How SEO and Social Media Work Together

Peanut butter and jelly. Oreos and milk. Han Solo and Chewbacca. Just some of the world’s greatest combinations. But have you ever considered this powerful marketing combo—social media and SEO? To many business owners’ surprise, social media and SEO are not only connected, but, when paired together properly, can turn into a powerful integrated marketing […]

By |February 20th, 2018|Categories: SEO, Social Media, Social SEO|

(Update) 5 Tips for Google’s New Meta Title Guidelines in 2018

December 20th, 2017 Google Update:
Google has recently expanded the character length of meta descriptions to 320 characters. You’ll notice a change in the SERP’s, where instead of there being 2 lines of a meta description, there can be 4-6 lines of meta description length. Make sure to look through your meta-data and update it as […]

By |December 20th, 2017|Categories: Industry News, SEO|

Pushing Okay-Ranking Content Over the Edge

We all have that problem as SEOs where we have been working for months trying to get first page rankings for certain keywords. Back in the “black-hat” days, we would just order thousands of links with a certain anchor-text, and boom! A first-class ticket to the first page of the SERPs.

Now…welcome to 2017 where […]

By |November 10th, 2017|Categories: SEO|

E-commerce Keyword Research: How to Identify & Implement High Converting Keywords


Optimizing an e-commerce site for SEO purposes can be a daunting task. Especially if you have a large number of products and pages, you may wonder where to begin or what keywords to choose. Additionally, you may wonder how to choose keywords that will actually bring sales along with web traffic. Here are three tips […]

By |October 30th, 2017|Categories: E-commerce, SEO|

“Ranking Zero” in Google with Featured Snippets


Walking in the door of a restaurant can be a big commitment for picky eaters. To combat this, restaurants put a menu on their door to give a little taste of what’s inside and entice walk-in traffic. In regards to Search Engine Optimization (SEO), when you hear the terms rich snippet, answer box, or structured […]

By |October 6th, 2017|Categories: SEO|

“By Your Powers Combined…”: Integrating SEO and Content Marketing for Greater Success

Back in the ‘90s, there was a cartoon called Captain Planet and the Planeteers. It was about a group of five teenagers—of surprising racial diversity—who each had a ring granting them super powers. They used these powers to fight pollution, and when the job was too big for them to handle alone, they put their […]

By |August 24th, 2017|Categories: Content Marketing, SEO|

How To Set Realistic Expectations In Your SEO Marketing Strategy

Understanding and setting realistic expectations is truly at the heart of any successful SEO marketing campaign. In this article, you will will be presented with a practical approach to understanding the fundamentals and how to set the proper foundation for establishing thriving, long-term client and agency SEO marketing relationships.

Understanding the Fundamentals
There are seven keys to […]

By |July 17th, 2017|Categories: SEO|

SEO Roadmaps: Learn the What, How & Why, & Download our FREE Template

SEO roadmaps are a great tool to track on a monthly basis what is currently being worked on and what will be worked on in the near future. It gives you something tangible to show key stakeholders in your organization, so you can say “this is what we’ve done, this is what we’re doing, and […]

By |June 26th, 2017|Categories: SEO|

What Should an Advertising Agency Look For in a White Label Digital Marketing Partner?

Are you an advertising agency that is looking to expand your online marketing service offerings to help better meet the needs of your clients?  Hiring a white-labeled partnering agency may be beneficial for your business so that you can provide additional services such as Search Engine Optimization (SEO), Pay-Per-Click Advertising (PPC), Content Marketing, or Social […]

By |June 22nd, 2017|Categories: Frequently Asked Questions, How To & Tutorials, PPC, SEO, Social Media|