Google recently announced the release of its Data Schema integration, which makes it easier for users to view data visually in search engine results pages (SERPs). With the new schema.org integration, users will now be able to see published datasets from pages in the SERPs in the form of charts, graphs, and tables in the […]
Category: SEO
Best WordPress Plugins to Maximize Your SEO Efforts
Why does my WordPress site need SEO? Search engine optimization (SEO) is one of the most important forces driving traffic to your site. An SEO strategy will make your site easier to find through search engines. Search engines like Google use algorithms to present search results to users. The better the algorithm understands what kind […]
Scary (SEO) Stories You Hope Never Happen To You!
It’s that time of year again, where the boogie man is in the closet waiting to pop out, people are saying that ghosts are real (disclaimer: they are…), and the scariest thing of all—Google begins to do algorithm updates randomly that either help or destroy the websites you’re working on. Just like a ghost, Google’s […]
How to Report Link Spam
Link spam has run rampant in recent years. When we’re trying to get the news out about our latest product or service or even just our more recent blog post, it’s tempting to post it anywhere and everywhere relevant that we possibly can. And some people succumb to that temptation, trying to get results fast. […]
How to Optimize for Google Voice Search
As smart phones have become a central part of way of life, we’ve never had to wonder about random facts like we used to. Do you want to know what else that actress has been in? You can find out in about two minutes flat through a quick Google search and navigating through IMDB. Want […]
What are hreflang tags and how can they improve your SEO?
Hreflang tags are one of the many region-specific SEO tools you have at your disposal. If you have different versions of your website for users in different regions and languages, the hreflang tag is a very useful piece of code that tells Google which version to serve to visitors with IP addresses in different countries […]
How to Outrank Your Competitors [Infographic]
For many people, SEO can get a little complicated if you’re just starting out. There are so many tools to learn and it can be hard to find a place to begin. Since there are so many factors that determine to rank, we’re going to try and simplify it and only focus on one of […]
AMP Pages: Why They are Crucial to your SEO campaign
If you’re designing your marketing strategy to maximize your user experience (and you should be!), you’ve no doubt heard of AMP pages. Google Accelerated Mobile Pages, or AMP, is an open-source Google-run project that allows users to create super-fast mobile content pages. This is good news for you as a business owner, because AMP pages […]
What Is Google Panda?
Google is an exceptional search engine. You can enter in any search phrase you could imagine, and almost instantly find the most relevant results possible. On occasion, you might need to rephrase to search what you’re looking for, but that’s all it takes. If you’ve ever wondered how Google is able to understand and interpret […]
What The August 1st Google Algorithm Update Taught Us
What is a Google algorithm update? Algorithm changes can be frustrating because they seem to help some kinds of businesses while hurting others. Google changes its algorithm hundreds of times a year (they say that they even will release multiple small updates in one day), but only a few of those changes each year are […]