Google Search Console is an intelligent tool that tracks your website’s performance and sends you email alerts when any part of your website needs work. It’s an indispensable tool that maximizes your marketing return on investment (ROI), and makes your website more effective and efficient. Search console tracks technical parts of your website, like broken […]
Category: SEO
25 Things to Keep As Recurring SEO Tasks
It can sometimes feel like running a business is a never-ending checklist. There’s not enough time in the day (or the month or year, for that matter) to do everything you know you’re supposed to be doing according to the experts. While it’s true that some marketing tasks are a one-and-done kind of thing, and […]
How to Set Up Review Schema to Help Your Online Reputation
Google just keeps on getting smarter and smarter, and as long as your site is well-optimized and thoroughly crawlable, they’ll be able to accurately determine what about 80% of your site is all about. 80% is pretty good, but it’s not perfect, so you can use certain tools called “schema markup” to provide Google with […]
How Many Pageviews Should My Site Get?
You’ve ticked all of the “marketing” boxes for your new business – you’ve created a Facebook page, signed up for Google My Businesses, started keyword research, and designed a shiny new website. But now what? How do you know if your efforts are successful? When new businesses are first starting their digital marketing efforts, one of […]
How Long Does it Take to Rank in Google
One of the questions the Big Leap SEO team gets the most often is “how long will it take for me to rank #1 in Google results?” The obvious answer to this oft-asked question is “it depends.” The ranking is affected by many factors – your industry, the amount of keyword competition, how quickly your […]
New to Google Search: Dataset Schema
Google recently announced the release of its Data Schema integration, which makes it easier for users to view data visually in search engine results pages (SERPs). With the new schema.org integration, users will now be able to see published datasets from pages in the SERPs in the form of charts, graphs, and tables in the […]
Best WordPress Plugins to Maximize Your SEO Efforts
Why does my WordPress site need SEO? Search engine optimization (SEO) is one of the most important forces driving traffic to your site. An SEO strategy will make your site easier to find through search engines. Search engines like Google use algorithms to present search results to users. The better the algorithm understands what kind […]
Scary (SEO) Stories You Hope Never Happen To You!
It’s that time of year again, where the boogie man is in the closet waiting to pop out, people are saying that ghosts are real (disclaimer: they are…), and the scariest thing of all—Google begins to do algorithm updates randomly that either help or destroy the websites you’re working on. Just like a ghost, Google’s […]
How to Report Link Spam
Link spam has run rampant in recent years. When we’re trying to get the news out about our latest product or service or even just our more recent blog post, it’s tempting to post it anywhere and everywhere relevant that we possibly can. And some people succumb to that temptation, trying to get results fast. […]
How to Optimize for Google Voice Search
As smart phones have become a central part of way of life, we’ve never had to wonder about random facts like we used to. Do you want to know what else that actress has been in? You can find out in about two minutes flat through a quick Google search and navigating through IMDB. Want […]