How to Give Your Organic Facebook Posts a Boost

Facebook, the social media giant that has reigned king over the last decade, has been hard at work transforming its business model to better suit its users. A major part of this transformation includes showing less organic business-related content in viewers’ newsfeed. Facebook Founder and CEO Mark Zuckerberg released a statement earlier this year in […]

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Facebook Business Pages Are NOT Dead—As Long As You Know What You’re Doing

Due to recent legal issues, Facebook has been hard at work transforming its business model to better suit its users. A major part of this transformation includes showing less organic business-related content in viewers’ newsfeeds. Facebook Founder and CEO Mark Zuckerberg stated earlier this year that Facebook’s algorithm would change to prioritize “meaningful social interactions” […]

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#SocialMediaIs

Everybody’s relationship with social media is different, but it’s no question that it has made its mark on society and the way in which we all operate. It influences how people communicate with each other, how news and information is distributed, and even how business reach targeted audiences. Whether you actively use social media multiple […]

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Solving 5 of the Most Common Social Media Problems

5 Common Social Media Problems & How to Solve Them

Social media marketing is no longer optional for most businesses in play today. With so many businesses battling for the diminishing attention span of consumers, there are a lot of businesses and organizations winning the hearts of their audiences one tweet, snap, and post at a time. But not every brand has social media figured […]

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Social Media: The Heart Of Your Business

“People don’t buy what you do or how you do it, they buy why you do it.” – Simon Sinek Every business has its mission statement, its core values, its purpose. Whether that purpose is to provide a service, inspire change, reinvent a broken system, or share valuable information, separating from the competition comes down […]

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How to Monitor Your Brand on Social Media

Social media has become an essential part of business. How well your brand represents itself on social media can make or break your company. There are many cringe-worthy stories of CEOs allowing interns to run their company’s social media, only to have said intern post something inappropriate—leading to a massive PR crisis. If it wasn’t […]

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The Importance of Instagram in SEO

Instagram may have initially gained popularity as a photo-sharing platform, but today its value extends beyond its digital scrapbook capabilities. With over 500 million daily active accounts worldwide, 80% of Instagram accounts belong to businesses, establishing itself as a respected networking and branding tool. If you thought Instagram and business don’t mix very well, think […]

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Facebook SEO…Is it worth it?

Facebook and SEO. SEO and Facebook. It may not roll off the tongue as easily as peanut butter and jelly does, but that doesn’t mean Facebook SEO can’t be a perfect match. With social platforms like Instagram, Snapchat, and Twitter quickly growing in popularity, Facebook continues to maintain its standing as the biggest and most […]

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