An important part of building a successful business is managing your online reputation. This means more than just checking how many stars you have on Yelp, it also incorporates tracking when your company is mentioned in the media, what your competitors are saying about your business, and how your customers talk about you on social […]
Category: Reputation Management
How to Address Criticism in a Negative Review
We all know that stomach-sinking, heart-stopping feeling that happens when we see a negative review pop up somewhere online that has less than kind things to say about our businesses. If you don’t, you almost certainly will at some point in your business’s lifespan. For one reason or another, there will be some client […]
3 Actionable Steps to Improve Your Online Reputation
Your company’s online reputation can be a great asset or it can be your biggest liability. What does a Google search for your company name return? Defamatory news and media, competitor attacks, bad reviews, and negative press releases can haunt you forever on the internet. That is unless you make a conscious effort to manage […]
Why is it Important to have Positive Reviews?
When people are looking for a product or service, they want to know they can trust the company they do business with. Testimonials and reviews can help consumers or b2b customers establish that trust, and get over uncertainties they may feel during their decision-making process. Search Engine Land conducted research in which they found that […]
