Top 50 Citation Sites for Local SEO: The Ultimate Step-by-Step Guide

  Ever since I started working as a local search specialist, one of my main responsibilities has been to get our clients listed, claimed, verified, optimized, and cleaned up on the top citation sites for local SEO, as well as other industry-specific and locally relevant citation sites.   Important Local Search Ranking Factors According to Moz’s 2017 Local Search Ranking Factors survey, [...]

By |2019-08-09T18:56:26-06:00September 25th, 2017|Categories: Local SEO|Tags: , |Comments Off on Top 50 Citation Sites for Local SEO: The Ultimate Step-by-Step Guide

How Much Does Digital Marketing Cost?

The Cost of Digital Marketing It is an often-asked question, "How much does digital marketing cost?" For whatever reason, many digital fulfillment companies are reluctant to answer it. Dan Posner, VP of Sales at Leadgenix, explains just how much a marketing company, digital design shop, or advertising agency should be paying to outsource digital marketing [...]

By |2019-08-09T18:56:49-06:00May 13th, 2015|Categories: Article, Featured Posts, Frequently Asked Questions, How To & Tutorials, SEO|Tags: , , , , , , , , |Comments Off on How Much Does Digital Marketing Cost?

Building Communities – A MozCon Presentation

Establishing a Community Last month the SEO company, Moz, held their annual MozCon where markers gathered to hear experts in the field discuss the latest marketing tips and trends. One of these presentations was from Richard Millington from FeverBee. Millington covered the basics of what his company does, how to establish a community. He has [...]

By |2019-08-09T18:57:02-06:00August 7th, 2014|Categories: Archive, Industry News & Updates|Tags: , , , |Comments Off on Building Communities – A MozCon Presentation

Top 4 Local SEO Communities

If you think about how often Google changes its algorithms, you might want to also think about keeping up with internet marketing industry news and updates.  After hearing about Google's "Pigeon" updating the local algorithm, I decided to increase my local search research habits. I would like to introduce you to four of the most useful [...]

By |2019-08-09T18:57:02-06:00August 5th, 2014|Categories: Archive, Local SEO|Tags: , , , |Comments Off on Top 4 Local SEO Communities

The Importance of Facebook Sponsored Posts

Organic reach has been dropping over the past while. This means less and less of your fans will see your posts in their newsfeed. Alas, what can be done?!? Here at Big Leap, we’ve been using several tactics to maintain a strong Facebook presence. Facebook has given companies a variety of ways to reach their [...]

By |2019-08-09T18:57:07-06:00June 14th, 2014|Categories: Archive, Social Media, Social SEO|Tags: , , , , , |Comments Off on The Importance of Facebook Sponsored Posts

What to Do with Practice/Practitioner Listings on Google Local

Practice/Practitioner Listings When dealing with listings on Google Local, or Google Places for Business, sometimes there is a situation where we have practice and practitioner listings--for example, a dentist office with 10 different dentists in it.  You might have a main clinic, and in the same location are more dentists, which individually are their own [...]

By |2019-08-09T18:57:08-06:00May 23rd, 2014|Categories: Archive, Local SEO|Tags: , |Comments Off on What to Do with Practice/Practitioner Listings on Google Local

Are Virtual Offices Okay to Claim on Google Local?

Many know that in order to claim a business on Google Places for Business, it would be ideal to have a real business office at a real physical location. But in some businesses customers don't ever go to the business; the business comes to them. For instance, a plumber doesn't have an office where customers can [...]

By |2019-08-09T18:57:09-06:00April 25th, 2014|Categories: Archive, Local SEO|Tags: , |Comments Off on Are Virtual Offices Okay to Claim on Google Local?

Google Places for Business Now Allows a Descriptor

Google has made an update to its Google Places quality guidelines. The change specifically occurs in the "Business Name" section of the guidelines and speaks about a business descriptor, which we can now add in conjunction with our business title. It includes the following three guidelines about descriptors: In addition to your business’s real-world title, [...]

By |2019-08-09T18:57:15-06:00March 1st, 2014|Categories: Archive, Local SEO|Tags: , , |Comments Off on Google Places for Business Now Allows a Descriptor

Google+ Communities: Quantity AND Quality

When it comes to food and college students there will forever be a great debate that rages on:  quantity vs. quality.  Do you get the burrito that doesn’t taste very good but is huge and cheap or go find some real food that is a little pricier but tastes delicious.  For me personally, I always [...]

By |2019-08-09T18:57:18-06:00February 2nd, 2014|Categories: Archive, Social Media|Tags: , , , , , , , |Comments Off on Google+ Communities: Quantity AND Quality