How to Use SEO to Generate Leads for Your SaaS Company

You’ve probably heard a lot about search engine optimization, and you may be wondering, “what’s the big deal?” In the SaaS industry, you know how important solid data is. When you invest in marketing, you need to know that it will generate x in revenue (or leads). The key to running an SEO campaign for [...]

By |2019-08-09T18:56:37-06:00October 5th, 2016|Categories: SEO|Tags: , , , |Comments Off on How to Use SEO to Generate Leads for Your SaaS Company

Bad Link Drama

It happens to all of us. It might have even happened to you. Well, even if it hasn’t, it’s better to be safe than sorry. Google is cracking down on businesses more than ever. Maybe you made some poor link building choices in the past. For one reason or another, our site sometimes gets linked [...]

By |2019-08-09T18:57:02-06:00August 5th, 2014|Categories: Archive, How To & Tutorials, SEO|Tags: , , |Comments Off on Bad Link Drama

MozCon 2014 – Seattle's SEO Conference

The SEO Event of the Year There seems to be a convention dedicated to every topic, from technology to medicine, and yes, there are even conferences dedicated SEO. One of the most popular SEO conferences is MozCon. MozCon is run by Moz, a SEO software company that provides a number of useful tools for internet [...]

By |2019-08-09T18:57:04-06:00July 22nd, 2014|Categories: Archive, Industry News & Updates|Tags: , , |Comments Off on MozCon 2014 – Seattle's SEO Conference

How to Raise Your Google Standings Using SEO Tools

If you’re a small business owner or a multi-million dollar company my guess is that you want to get noticed. You are looking to get your message or product out there and so you have created a website to reach more people. However, this isn’t enough. Creating a pleasing website is a great place to start, but in order for you [...]

By |2019-08-09T18:57:18-06:00February 5th, 2014|Categories: Archive, Industry News & Updates, SEO, Web Design & Development|Tags: , , , |Comments Off on How to Raise Your Google Standings Using SEO Tools

How Much Do Google Updates Affect Your SEO?

Every few months, the internet gets particularly upset because Google decided to change something. Fairly regularly, Google updates their search engine algorithm. These updates can be minor, or a complete overhaul of the existing system. The most recent major update was Hummingbird, announced back in September. Since then, however, there have been some minor changes [...]

By |2019-08-09T18:57:19-06:00January 23rd, 2014|Categories: Archive, Industry News & Updates, SEO|Tags: , , , , |Comments Off on How Much Do Google Updates Affect Your SEO?

Whitespark's Local Citation Finder

As I mentioned in a previous post, a citation is a mention of your business name, address, and phone number on another webpage. As we learn from GetListed, “citations are a key component of the ranking algorithms of the major search engines. Other factors being equal, businesses with a greater number of citations will probably rank [...]

By |2019-08-09T18:57:30-06:00October 26th, 2013|Categories: Archive, How To & Tutorials, Local SEO|Tags: , , , , |Comments Off on Whitespark's Local Citation Finder

How Do I Start Doing SEO?

SEO is an intimidating topic, and an industry that can seem hard to understand or succeed in. It doesn’t help that SEO is also a constantly changing industry. Every few months there seems to be a new update that is bound to change the way SEO works from the ground up. The most recent of [...]

By |2019-08-09T18:57:31-06:00October 24th, 2013|Categories: Archive, How To & Tutorials, SEO, Social Media|Tags: , , , , , |Comments Off on How Do I Start Doing SEO?

SMX East

Anyone worth their salt in the SEO industry knows about the Search Marketing Expo conventions held all over the world every year. This week, SMX hits the Big Apple with SMX East. Search Marketing Expo Search Marketing Expo, or SMX, is parented by the team at Search Engine Land, a leader in the SEO, SEM, [...]

By |2019-08-09T18:57:36-06:00September 30th, 2013|Categories: Archive, Industry News & Updates|Tags: , , , , , , , |Comments Off on SMX East

What Are Widgets and Do You Need Them?

By now you’ve most likely heard of widgets. Widgets are everywhere. They’re on your smartphone, your laptop, your TV, your desktop, your favorite websites, or even your refrigerator. Widgets are essentially small apps, limited in scope, but simple enough for the end user to quickly get information or do simple tasks. Examples of widgets are [...]

By |2019-08-09T18:57:37-06:00September 26th, 2013|Categories: Archive, How To & Tutorials, SEO, Web Design & Development|Tags: , , , , , , |Comments Off on What Are Widgets and Do You Need Them?