Basic PPC Optimization Practices

Online paid search advertising is a good compliment to any marketing plan. Just ask Google, they know everything! Also Google just so happens to run the biggest paid search advertising platform around, called AdWords. Coming in second place is the Microsoft and Yahoo joint venture Bing! Ads. No matter which platform you decide to use [...]

By |2019-08-09T18:58:24-06:00October 22nd, 2012|Categories: Archive, How To & Tutorials, PPC|Tags: , , |Comments Off on Basic PPC Optimization Practices

Microsoft AdCenter Becomes “Bing Ads”

A lot of people go through an identity crisis. Pop star Prince has done it several times. Now it seems that Microsoft AdCenter is taking its turn to re-brand itself as “Bing Ads”. Furthermore Yahoo and Bing are now labeling their combined search platform as the “Yahoo Bing Network”. Their search platforms have been combined [...]

By |2019-08-09T18:58:32-06:00September 10th, 2012|Categories: Archive, Industry News & Updates, PPC|Tags: , , |Comments Off on Microsoft AdCenter Becomes “Bing Ads”