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More than 80% of sports fans monitor social media sites while watching games on TV, and more than 60% do so while watching live events. Players have capitalized on social media and fueled massive buzz, becoming MVP’s and all-stars off the court.

Twitter, Facebook and other social media platforms are having a tremendous impact on the sports world for fans, players, teams and sponsors alike. According to, the average NBA team on Twitter grows 69.6 followers per day and on Facebook grows 415.7 fans per day.

KT Tape pulled research from The Wall Street Journal,, and other sources to compile these facts and create a pretty entertaining infographic. Check it out and let us know how social media is changing your sports experience?

Jamie Bates
Online Marketing Director