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Google Analytics has a new function with its recently added Real-Time capabilities: it is “a set of new reports that show what’s happening on your site as it happens.”Google Analytics Real-Time

So why is this so great? Well, site administrators can now track how well campaigns are doing in real-time instead of seeing the results after the fact on Google Analytics. For example, the moment someone’s Tweet about your post stops driving traffic to your site, you’ll know. If someone’s link sparks inbound traffic, you’ll know immediately. This will help site managers know when a campaign needs to be stopped because it is unsuccessful, or when a campaign needs more attention because of potential traffic.

How do you get the new version? If you are already a Google Analytics user, simply click the “New Version” button at the top right of the Google Analytics homepage. If you can’t find this button yet, you will have to wait a few weeks before it is available to you. According to product manager at Google Analytics Josh Jersin, this new Real-Time feature has only been turned on for “a number of you.” A great perk of this new feature is the fact that it will be free, whereas other companies with similar real-time tracking features are, well, not so free.

Take your Google Analytics to the next level, and learn what kind of impact it can on have small business internet marketing (leadgenix).

Jamie Bates
Online Marketing Director