A “sitemap” is a file you submit to Google to tell the search engine which pages on your website to crawl and which to block from indexing. Your site doesn’t need a sitemap in order for most search engines to crawl and index it, however, the sitemap gives Google more information about your site, such [...]
Google Search Console is an intelligent tool that tracks your website’s performance and sends you email alerts when any part of your website needs work. It’s an indispensable tool that maximizes your marketing return on investment (ROI), and makes your website more effective and efficient. Search console tracks technical parts of your website, like broken [...]
What are sitemaps? A sitemap is a list of all the pages on a website that you present to search engines. This sitemap gives search engines like Google a clear idea of what pages you have available for them to index. Think of your website as a restaurant and your site’s web pages as dishes [...]
In this quick read, we cover the basics of 404s and how to fix crawl errors when users encounter them on your site.
URL parameters are some of the main ways that content can be filtered, organized, and presented to the user. Because of their great utility, here at Big Leap, we wanted to take a moment and help you understand exactly how to identify a parameter and help you learn all the ways you use your identified parameters.
When working on building up the best website, you think so much about what your audience wants and needs. If you’re an e-commerce site you try and make your descriptions as optimized as possible while simultaneously providing information on how great your product is. If you’re an information site, you try to make your site [...]
History of Webmaster Tools & Search Console Google released Webmaster Tools to the public in 2006. According to Google’s Official Blog, the tool was originally launched with the goal “to reach as many webmasters as possible in order to help them create more search engine friendly sites”. The end goal was to help webmasters and [...]