We get the question a lot…”What makes Big Leap different?” “Why should we choose you over another agency?” The easy answer for us goes something a little like, “Big Leap isn’t your run-of-the-mill digital marketing firm. We’re pretty great.” Of course, that’s easy for us to say. But how would you know if you’ve never worked with us?
Well, consider this: since our founding in 2008, we’ve helped hundreds of companies in various ways:
- Created SEO-rich content that gets clients to rank on the first page of search results
- Used those rankings to leverage more web traffic and lead generation
- Improved the public perception of companies by getting them more positive online reviews
- Implemented site optimization to improve user experiences and increase conversions
Those are just a few things we do regularly, but we know what you’re thinking: who cares?
You’re right, we talk a lot about what we do, so instead, let’s focus on what partnering with Big Leap means. These are the six qualities that truly define what Big Leap is all about.
1. We’re Built on Trust
Trust is in our DNA. Big Leap’s founder, Bryan Phelps, started our company after witnessing a surprising lack of integrity and transparency in the SEO industry. So Big Leap was started to provide brands like yours with a reliable source of sustainable, organic growth.
Because of this emphasis on trust, we’ve been able to foster long-term client relationships. One of our longest-tenured partners, BambooHR, started with us in 2014. Over the years, we’ve developed excellent SEO content and provided technical expertise to support their marketing efforts. Here’s what they had to say about Big Leap:
“Big Leap’s expertise and invaluable input over the years have helped significantly improve overall web performance…they continue to deliver results and add value as long-term partners.”
In a world full of marketing companies that employ shady, black hat SEO strategies, Big Leap wants to be remembered as the one you could trust all along.
2. We Value Strong Relationships
When you work with us, you’ll be paired with one of our Digital Marketing Managers who work with you and understand your business’s challenges and goals.
One thing the owner of Develop Bright liked so much about working with Big Leap was how we looked after our clients:
“I find them to be good stewards, not just good vendors. We’ve already had people reach out to us because Big Leap takes care of their own. Just through conversation, they continue to keep us in mind, as well as their other customers, to see how we can all help their great big ecosystem.”
Our managers don’t just care about your metrics and key performance indicators (KPIs)—we care about you as an individual. We’ll take genuine interest in your brand and invest the time to build a positive relationship with you and your business.
3. We Push for Growth
We aren’t satisfied until you are. And even then, we’ll probably still go for even better results (can you tell we’re sort of perfectionists?). That’s why we are always looking for ways to optimize the growth of your leads, keyword rankings, conversion rates, and any other metric that brings you lasting results.
But what does pushing for growth mean? Well, think of it this way: maybe you come to us, because we’re an experienced SEO company and you need to improve your search engine rankings. We do the work to get you on the first page of Google, but along the way, we notice a few other components that could use some fine tuning.
For example, we notice your site speed is slow, so we offer to implement conversion rate optimization (CRO) tactics into your website. We also found your website could use some additional content pieces, so we offer our content marketing services.
This is all to say: if we see an opportunity for growth, we’ll let you know.
One of our clients in the construction industry couldn’t be happier with the growth they’ve seen. Take a look at what their co-founder and CFO said about our work:
“Over almost three years with three other companies, we saw zero keyword improvements, and we generated almost no organic leads from our website. In the time we’ve been with Big Leap, we’ve had 4,000–5,000 keyword rank improvements. Within one year, we’ve become number one on the first page for almost every single vertical and keyword that we advertise for. There is probably a handful that we’re not page one for, but we’re dominating our competition, and it’s entirely because of Big Leap’s efforts.”
4. We Know Our Stuff and Create a Healthy Feedback Loop
With over a decade of experience, we’ve had plenty of time to learn best practices. That’s part of what makes us a reliable business partner who brings you sustainable results.
We use this expertise to help you understand what your best options are. Rona Rahlf, the president and CEO of the Utah Valley Chamber, was impressed we “weren’t afraid to push back” on ideas we knew wouldn’t work well.
But, even if we do know stuff, we’re not egotistical. If you have legitimate concerns about strategies we’re executing, we’ll listen. Take a look at what Devin Sorenson, the digital marketing director for one of our higher education clients, said about our feedback sessions:
“Their willingness to evolve and adapt make them a valuable partner who stands out in their industry. Whenever we provide feedback on their ideas, they’re eager to make changes and go the extra mile for us. If we want more content, blogs, or updates, they make our needs a priority, which we don’t see with other providers.”
In short, we’re aware of what we don’t know, and we’re not going to whine or feign superiority when you give us feedback.
5. We Customize Our Strategies
Almost every company is looking for the same things: more customers and better sales. But, of course, there are multiple ways you can achieve that goal. We’ve been in the business long enough to know that a one-size-fits-all approach never works.
For example, when we worked with Kiwi Energy, we determined the best path to success was aiming for featured snippets, creating industry-specific content, and broadening their local keyword portfolio. Meanwhile, our work with Elite OPS still involved keyword research, but heavily focused on conversion rate optimization.
We thrive on creating customized strategies for each of our clients because we understand they drive the best results.
And we don’t simply create strategies and call it a day— we’re constantly tweaking them to optimize your return. One of our clients, Cascade Collision Repair, was impressed with how often we would give them an updated marketing plan:
“Everything has always run very smoothly. They have a plan created for us every month, which makes us feel like our company is in constant team discussions. All of the content they create is tailor-fitted to my industry.”
6. We’re Strong Communicators
Our team will reach out to you frequently because we believe consistent and transparent communication is key to developing trust with our clients.
But we also hold our clients responsible—we’ll expect you to attend our regular meetings, so we’re always on the same page.
Jan Gullikson, president and owner of the Florida Notary Association, saw our communications skills as a defining characteristic of our services:
[Big Leap’s] been great. They’re always scheduling meetings, keeping me in the loop, and reaching out. We communicate over email…The communication, transparency, and knowledge of Google and SEO sets them apart.
Florida Notary Association went on to see improved keyword rankings and receive leads through phone calls and organic web traffic.
Experience Big Leap For Yourself
We could list quotes from our happy customers all day, but we believe the only way to truly know if something is true is to experience it for yourself.
Whether you need help with social media marketing, content strategy, reputation management, or your SEO, Big Leap is here for you. Contact us today, and we’ll get you started with a free strategy session.