About Austin Lund

Austin Lund is a Local SEO specialist at Big Leap. He is on his 6th year in the local search industry and is amazed at all the changes that have taken place and still continue to take place. He gives a special thanks to the Local Search and Local Search Pros Google+ communities for all the local search knowledge they give so freely. Outside of his job, Austin likes to sing professionally, swim competitively, play basketball, and watch movies.

Top 4 Local SEO Communities

If you think about how often Google changes its algorithms, you might want to also think about keeping up with internet marketing industry news and updates.  After hearing about Google's "Pigeon" updating the local algorithm, I decided to increase my local search research habits. I would like to introduce you to four of the most useful [...]

By |2019-08-09T18:57:02-06:00August 5th, 2014|Categories: Archive, Local SEO|Tags: , , , |Comments Off on Top 4 Local SEO Communities

The Most Practical Resource for Local SEO I've Seen

Lately I have been digging deeper into my local SEO research. I joined the best Google+ communities and forums that are laser-focused on local search tactics; I have been following some of the experts in the local search industry, like the Local Search Dream Team; and it has been very satisfying to finally find the [...]

By |2019-08-09T18:57:05-06:00July 11th, 2014|Categories: Archive, Local SEO|Tags: , , |Comments Off on The Most Practical Resource for Local SEO I've Seen

What to Do with Practice/Practitioner Listings on Google Local

Practice/Practitioner Listings When dealing with listings on Google Local, or Google Places for Business, sometimes there is a situation where we have practice and practitioner listings--for example, a dentist office with 10 different dentists in it.  You might have a main clinic, and in the same location are more dentists, which individually are their own [...]

By |2019-08-09T18:57:08-06:00May 23rd, 2014|Categories: Archive, Local SEO|Tags: , |Comments Off on What to Do with Practice/Practitioner Listings on Google Local

Are Virtual Offices Okay to Claim on Google Local?

Many know that in order to claim a business on Google Places for Business, it would be ideal to have a real business office at a real physical location. But in some businesses customers don't ever go to the business; the business comes to them. For instance, a plumber doesn't have an office where customers can [...]

By |2019-08-09T18:57:09-06:00April 25th, 2014|Categories: Archive, Local SEO|Tags: , |Comments Off on Are Virtual Offices Okay to Claim on Google Local?

2014 Google+ Local Tips

Google has changed quite a bit for local businesses over the past couple years. Whether your Google business listing is still on the old Google Places page or has been updated to the new Google+ Business page, these Google+ Local tips can help you optimize your listing and boost your local rankings. Be Personal and [...]

By |2019-08-09T18:57:10-06:00April 17th, 2014|Categories: Archive, Local SEO|Tags: , |Comments Off on 2014 Google+ Local Tips

Google Will Now Display Restaurant Menus in Search Results

Google's Announcement Are you hungry? Grab a restaurant menu on Google search results! Google made an announcement on Feb. 28, 2014 that you can "search Google to show you the menu for the eatery you’re considering and you can see it right on the top of your search page—complete with tabs for different parts of the [...]

By |2019-12-04T16:39:09-07:00March 29th, 2014|Categories: Archive, Local SEO|Tags: |Comments Off on Google Will Now Display Restaurant Menus in Search Results

Google is Adding 1,000 More Categories to Places Dashboard

Based on merchant feedback, Google is now making changes to Google Places for Business in order to improve business categories. This change is taking place in order for users to find businesses in international countries. Before this change, most of the categories were available only to U.S. businesses. But now local SEO is being greatly [...]

By |2019-08-09T18:57:14-06:00March 15th, 2014|Categories: Archive, Local SEO|Tags: |Comments Off on Google is Adding 1,000 More Categories to Places Dashboard

Google Places for Business Now Allows a Descriptor

Google has made an update to its Google Places quality guidelines. The change specifically occurs in the "Business Name" section of the guidelines and speaks about a business descriptor, which we can now add in conjunction with our business title. It includes the following three guidelines about descriptors: In addition to your business’s real-world title, [...]

By |2019-08-09T18:57:15-06:00March 1st, 2014|Categories: Archive, Local SEO|Tags: , , |Comments Off on Google Places for Business Now Allows a Descriptor