»Austin Lund
Austin Lund
Digital Marketing Specialist (Local)
Austin Lund is a Local SEO specialist at Big Leap. He is on his 6th year in the local search industry and is amazed at all the changes that have taken place and still continue to take place. He gives a special thanks to the Local Search and Local Search Pros Google+ communities for all the local search knowledge they give so freely. Outside of his job, Austin likes to sing professionally, swim competitively, play basketball, and watch movies.

Top 50 Citation Sites for Local SEO: The Ultimate Step-by-Step Guide

 

Ever since I started working as a local search specialist, one of my main responsibilities has been to get our clients listed, claimed, verified, optimized, and cleaned up on the top citation sites for local SEO, as well as other industry-specific and locally relevant citation sites.

 
Important Local Search Ranking Factors
According to Moz’s 2017 Local Search Ranking Factors survey, structured citations play an […]

By |September 25th, 2017|Categories: Local SEO|

Top 4 Local SEO Communities

If you think about how often Google changes its algorithms, you might want to also think about keeping up with internet marketing industry news and updates.  After hearing about Google’s “Pigeon” updating the local algorithm, I decided to increase my local search research habits. I would like to introduce you to four of the most useful […]

By |August 5th, 2014|Categories: Archive, Local SEO|

The Most Practical Resource for Local SEO I've Seen

Lately I have been digging deeper into my local SEO research. I joined the best Google+ communities and forums that are laser-focused on local search tactics; I have been following some of the experts in the local search industry, like the Local Search Dream Team; and it has been very satisfying to finally find the […]

By |July 11th, 2014|Categories: Archive, Local SEO|

What to Do with Practice/Practitioner Listings on Google Local

Practice/Practitioner Listings
When dealing with listings on Google Local, or Google Places for Business, sometimes there is a situation where we have practice and practitioner listings–for example, a dentist office with 10 different dentists in it.  You might have a main clinic, and in the same location are more dentists, which individually are their own separate […]

By |May 23rd, 2014|Categories: Archive, Local SEO|

Are Virtual Offices Okay to Claim on Google Local?

Many know that in order to claim a business on Google Places for Business, it would be ideal to have a real business office at a real physical location. But in some businesses customers don’t ever go to the business; the business comes to them. For instance, a plumber doesn’t have an office where customers can […]

By |April 25th, 2014|Categories: Archive, Local SEO|

2014 Google+ Local Tips

Google has changed quite a bit for local businesses over the past couple years. Whether your Google business listing is still on the old Google Places page or has been updated to the new Google+ Business page, these Google+ Local tips can help you optimize your listing and boost your local rankings.
Be Personal and Social […]

By |April 17th, 2014|Categories: Archive, Local SEO|

Google Will Now Display Restaurant Menus in Search Results

Google’s Announcement
Are you hungry? Grab a restaurant menu on Google search results! Google made an announcement on Feb. 28, 2014 that you can “search Google to show you the menu for the eatery you’re considering and you can see it right on the top of your search page—complete with tabs for different parts of the menu […]

By |March 29th, 2014|Categories: Archive, Local SEO|

Google is Adding 1,000 More Categories to Places Dashboard

Based on merchant feedback, Google is now making changes to Google Places for Business in order to improve business categories. This change is taking place in order for users to find businesses in international countries. Before this change, most of the categories were available only to U.S. businesses. But now local SEO is being greatly […]

By |March 15th, 2014|Categories: Archive, Local SEO|

Google Places for Business Now Allows a Descriptor

Google has made an update to its Google Places quality guidelines. The change specifically occurs in the “Business Name” section of the guidelines and speaks about a business descriptor, which we can now add in conjunction with our business title. It includes the following three guidelines about descriptors:

In addition to your business’s real-world title, you […]

By |March 1st, 2014|Categories: Archive, Local SEO|

The Number 1 Local Search Ranking Factor

Ever since David Mihm’s The 2013 Local Search Ranking Factors, the whole Local SEO world has striven to make adjustments to their local search tactics in order to get their business ranking higher in the local listings of Google. As many “local” geeks know, the #1 local search ranking factor is “Proper Category Association.”
Proper Category […]

By |February 8th, 2014|Categories: Archive, Local SEO|