Big Leap Paid Social Ads: Where Attention Turns Into Action

Don’t Set and Forget. Continue the Conversation.

Social ads shouldn’t stop at impressions—they should spark connection. Engineer campaigns that build lasting recognition, so when it’s time to act, your brand is the one they choose.

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Why Big Leap’s Paid Social Services?

Leave the complexities of social campaign management to us. Here are just a few reasons businesses trust our social media advertising services.

Precision Targeting

Big Leap uses advanced targeting techniques to get ads in front of the right audiences. By analyzing ideal customer profiles, we craft impactful, laser-focused campaigns.

High-Quality Leads

We drive lead generation with data-driven paid social campaigns, using compelling offers and CTAs that fill sales funnels with people who are primed to buy.

Brand Visibility

We’re experts in creating engaging, best-of-your-brand content. Our social media advertising services focus on consistent visibility on social media to boost recognition and recall.

Social Management

From setup to optimization and reporting, Big Leap handles every aspect of your social media ads, allowing you to focus on your core business operations.

Our Paid Social Services: Powering Your Platforms

We craft strategic platform-specific campaigns to find the right users at the right time.

LinkedIn Ads

Need to reach B2B decision-makers? We’ll help you build brand authority and generate leads. We drive results via LinkedIn with PPC, display, content ads, and more.

Facebook Ads

Our Facebook PPC ads maximize your ROI by using creative testing, audience segmentation, and retargeting to get the most from your media spend.

Instagram Ads

Instagram’s visual interface is a prime space for scroll-stopping content. We use brand-aligned visuals and strategies on Instagram to compel users to engage.

YouTube Ads

We combine video strategy, audience targeting, and performance data to make YouTube a lead and revenue driver—not just an awareness play.

Questions about services not listed? Don’t hesitate to ask. We’re here to help.

Case Studies

Take a look at a few of our case studies to see Big Leap’s paid social media services in action.

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What Our Clients Are Saying

“Big Leap is highly competent at content optimization and keyword research. They effectively allocate resources to maximize results. One of their content pieces is among our site’s five most-viewed pages. Overall, they’re a group of smart people who know SEO strategy.”

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“Their level of transparency sets them apart. It’s a trait that’s increasingly important in the SEO industry, so I truly respect their openness and honesty.”

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“We worked closely together on auditing the website, building a prioritized list of what we needed to tackle – from keywords to content – and what would drive the most impact. They spend hours keeping up on the latest so I don’t have to make recommendations based on what would help our brand – not generic advice but tailored to our industry and vertical. Any feedback has always been ingested and resulted in changes that have made our collaboration even better. The team at Big Leap has truly risen to every challenge and has made us better for it.”

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“The workflow was seamless. They acted as a part of our internal team and went the extra mile to assure we were happy with the results. I really appreciate Big Leap’s level of expertise. They can solve complex problems in a timely manner.”

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“Big Leap has helped us consistently improve our SEO rankings and increase our organic traffic and revenue. Since they have joined the team (about a year ago) we have more than doubled the amount of revenue from organic sources.”

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“I never fail to be impressed by the professionalism and positive attitude of my Big Leap team. They take a humble approach to SEO, consistently over-delivering on results, working honestly and creatively to solve problems. Whether they are working with our developers, or working with our other agencies and teams, I trust the Big Leap team as much as I would trust my own internal team.”

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“The Big Leap team has played a vital role in growing our national and local organic digital presence, helping us surpass our competition. They’re always looking for areas of improvement, and they are transparent about the results. They have been a great and seamless team to work with and can quickly pivot priorities when needed.”

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Paid Social FAQs

Get answers to common questions about paid social media services.

Paid social services are digital advertising campaigns across major social media platforms, including Facebook, Instagram, YouTube, and LinkedIn. With paid social media advertising services, you identify your ideal audience and run campaigns to reach them. These services include targeted ad campaigns, engaging ad copy, branded visual media, and leveraging paid advertising tools on each platform.

Paid social media services offer several advantages to businesses looking to cast a wider net and expand their reach. With paid social media, you can target specific audiences more precisely, encourage user engagement, and boost brand awareness all at the same time. Plus, it’s a highly cost-effective marketing tool that significantly outperforms organic social efforts.

Some campaigns start delivering results in weeks, especially those focused on engagement or traffic. But lead gen and revenue campaigns typically take 2–6 months to fully optimize, depending on:

  • Your starting point and goals
  • Ad spend and targeting parameters
  • The competitiveness of your industry
  • How you define success

It also depends on the type and scope of the campaign. For example, PPC campaigns can start gaining traction in weeks, while other ad campaigns can take up to a year to hit a major benchmark. Many campaigns take an average of six months to see noticeable results.

Big Leap offers brand-led performance marketing, meaning every campaign is aligned with your business goals—not just ad metrics. We offer full transparency, expert strategy, and a collaborative approach that adapts to your evolving needs.

Big Leap was born out of a desire to revolutionize the SEO landscape by providing honest, sustainable growth solutions. Our commitment to communication, transparency, and delivering measurable results is one major factor in our track record of success. We collaborate with clients and tailor strategies to meet unique business needs in the trickiest markets.

Dive into more of our case studies to see how we address challenges and implement strategies that drive tangible results.

The key metrics used to evaluate paid social performance depend on the specific objectives, but typically include:

  • Click-through rate (CTR)
  • Cost per click (CPC)
  • Cost per acquisition (CPA)
  • Return on ad spend (ROAS)
  • Reach
  • Impressions
  • Engagement
  • Conversions
  • Revenue generated

Our team closely monitors these metrics, making data-driven optimizations to paid social campaigns to hit targets more effectively.

Big Leap begins with in-depth audience research and rigorous data analysis to pinpoint a company’s ideal customer and targeting parameters. We consider factors like demographics, location, interest, and behavioral targeting options. In addition to existing customer data and market research, our team uses platform analytics to zero in on a target audience.

Use Our Paid Social Services to Boost Your Brand

There’s a lot of noise out there. Big Leap broadcasts your message loud and clear.

From in-depth research to continuous tracking and reporting, our social media advertising services help brands connect, convert, and scale.

Let’s connect to discuss your brand, run a social media audit, and see how we can help you achieve your goals.

Call: (801) 436-3003
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