Big Leap Technical SEO Services: Where Performance Fuels Attention

Site Clean-up

Site clean-up is about improving and optimizing how your site is designed to function in any way that improves its front-end performance. Faster-loading pages, better implementation for code, updating plugin settings: A lot is going on behind the scenes that may need to be addressed. This may include fixing broken links, reducing the file size of images, and several other specific tasks.

The result is a fast-loading, technically sound website that works smoothly across all devices—and supports your conversion goals.

Metadata Optimization

Metadata includes components like a title, a brief description, keyword tags that your content is optimized for, and alternate text that summarizes objects like images.

Big Leap optimizes all your metadata so search engines know exactly what search engines, LLMs, and site visitors can expect to find on each page. We also implement structured data and schema, which are key to Generative Engine Optimization (GEO). They help AI systems pull accurate, branded information when summarizing search results.

Site Structure

Your site should be structured with intent, making it easy for visitors to find information and products quickly and logically. But it takes a lot of work to execute a well-structured site.

There’s an art and science to deducing and implementing the best layout for a site’s hierarchy, where links go, and engineering the fewest clicks for the maximum return for your visitors. An intuitive, sensible site structure makes sense to search engines, LLM models, and your readers.

Site Speed

Your site gets fast enough to keep customers engaged. These facts substantiate the importance of optimizing for speed:

• Conversions can fall by as much as 20% for every second longer it takes for your webpage to load on mobile devices.
• After 10 seconds, the likelihood that a visitor will bounce increases by 123%.

We audit your site’s page speed and determine what can be changed to improve loading time.

Strategic Website Migrations

Big Leap’s site migration process can modernize your site while helping to protect your valuable search rankings. Our technical SEO experts also submits new pages and URLs for indexing across search engines, so your updated content is surfaced quickly in both traditional results and AI-driven search engines.

Whether you’re planning a simple corporate site or a complex multi-location platform, you’ll have complete visibility throughout the entire process with transparent reporting that shows exactly how your rankings, traffic, and conversions perform before and after the migration.

Backlink Analysis

Build authority while avoiding risky links. When others link to your site, search engines assess the quality and authority of those sites to authenticate your site and its contents. Quality links help build your authority, while a large number of links from low-credibility sources can negatively impact your presence.

Backlink analysis is an important element of our technical SEO audit process. Our technical SEO agency identifies poor links and establishes a healthy connection to other authoritative sites.

Competitor Analysis

You’ll gain insights into technical improvements that give you an edge over the competition.

During our competitor analysis, we study several of your top competitors’ keyword performance, rankings, social presence, and other important factors. This helps us understand what they’re doing right in areas you can improve while also providing us the opportunity to develop a strategy to compete against their weaknesses and uncover opportunities to outrank them.