After only two months (January 2022) of work, we had seen an increase of 477 positions in Google rankings.
We also saw very good organic traffic increases by January
- 60% more sessions
- 68% more users
- 49% more page views
- 69% more new users
- 9% lower bounce rate
By the time we got to May, organic traffic showed almost nothing but growth
Since November, traffic to the blog has been increasing month-over-month. Much of this growth can be attributed to optimizations we’ve made to our client's blog (like new, keyword-targeted metadata), the site audit and implementation of site fixes, building backlinks to the blog, and ensuring that the site is healthy. We let them know that as we continue to create content that is relevant to our target audience, we anticipate organic traffic, keyword rankings, and leads to increase.
The screenshot below is from SEMRush. It analyzes the keyword growth over the past year. Since November, we have seen an increase in total keyword rankings month-over-month. This can be attributed to keeping the site healthy from an SEO perspective. During our site audit, there were a number of items to fix to ensure we were following best practices. Since this audit and implementation, we have seen increases month-over-month. As we continue to create content that is relevant to our target audience, we anticipate organic traffic, keyword rankings, and leads to increase for our client.