Bing, the Google rival and increasingly popular search engine, announced a new feature to the site’s image search filter. Users searching for images on Bing have been able to filter their search by date, color, size, and other standard options. Today Bing has introduced a filter by license.
What does this mean? It means that users no longer have to dig to find licensing details which allow for legal use of the image. Bing does the work for you. While many search engines simply return relevant images, Bing will now filter through and find creative commons images under the following categories; ‘Public Domain’, ‘Free to Share and Use’, ‘Free to Share and Use Commercially’, ‘Free to Modify, Share, and Use’, and ‘Free to Modify, Share, and Use Commercially’.
What is Creative Commons?
Creative commons is a copyright licence option that content creators can use for their images and other licensed work.
According to creativecommons.org there are six types of creative commons licenses available. The website lists each license with a brief description. (quoted below) It also provides the legal code for each license and the license deed which is basically a layman’s breakdown of the legal code for those of us who aren’t lawyers.
Attribution (CC BY) – This license lets others distribute, remix, tweak, and build upon your work, even commercially, as long as they credit you for the original creation. This is the most accommodating of licenses offered. Recommended for maximum dissemination and use of licensed materials.
Attribution-ShareAlike (CC BY-SA) – This license lets others remix, tweak, and build upon your work even for commercial purposes, as long as they credit you and license their new creations under the identical terms. This license is often compared to “copyleft” free and open source software licenses. All new works based on yours will carry the same license, so any derivatives will also allow commercial use. This is the license used by Wikipedia, and is recommended for materials that would benefit from incorporating content from Wikipedia and similarly licensed projects.
Attribution-NoDerivs (CC BY-ND) – This license a
llows for redistribution, commercial and non-commercial, as long as it is passed along unchanged and in whole, with credit to you.
Attribution-NonCommercial (CC BY-NC) – This license lets others remix, tweak, and build upon your work non-commercially, and although their new works must also acknowledge you and be non-commercial, they don’t have to license their derivative works on the same terms.
Attribution-NonCommercial-ShareAlike (CC BY-NC-SA) – This license lets others remix, tweak, and build upon your work non-commercially, as long as they credit you and license their new creations under the identical terms.
Attribution-NonCommercial-NoDerivs (CC BY-NC-ND) – This license is the most restrictive of our six main licenses, only allowing others to download your works and share them with others as long as they credit you, but they can’t change them in any way or use them commercially.
Creative Commons for SEO
Creative commons images are extremely useful for SEO and web content creators. Building content frequently requires the use of images, and purchasing stock photos can get expensive fast. Using creative commons images provides a cost effective alternative to high end stock photos.
Whether you’re a content creator looking for images, or an artist looking for a way to control the use of your creation, understanding creative commons licensing can make all the difference.
Here’s the thing about our SEO agency: We prefer long-term partnerships that are deeply rooted in trust. Before we dive right into this, we’d like to get to know you better, get a feel for your current situation, and talk about your marketing goals and expectations.
You can call us now, or we can meet over lunch. Either way, we’re excited to meet you.