BLOG POSTS

#SocialMediaIs

Everybody’s relationship with social media is different, but it’s no question that it has made its mark on society and the way in which we all operate. It influences how people communicate with each other, how news and information is distributed, and even how business reach targeted audiences. Whether you actively use social media multiple […]

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Social Media: The Heart Of Your Business

“People don’t buy what you do or how you do it, they buy why you do it.” – Simon Sinek Every business has its mission statement, its core values, its purpose. Whether that purpose is to provide a service, inspire change, reinvent a broken system, or share valuable information, separating from the competition comes down […]

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The Importance of Instagram in SEO

Instagram may have initially gained popularity as a photo-sharing platform, but today its value extends beyond its digital scrapbook capabilities. With over 500 million daily active accounts worldwide, 80% of Instagram accounts belong to businesses, establishing itself as a respected networking and branding tool. If you thought Instagram and business don’t mix very well, think […]

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Facebook SEO…Is it worth it?

Facebook and SEO. SEO and Facebook. It may not roll off the tongue as easily as peanut butter and jelly does, but that doesn’t mean Facebook SEO can’t be a perfect match. With social platforms like Instagram, Snapchat, and Twitter quickly growing in popularity, Facebook continues to maintain its standing as the biggest and most […]

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Top Digital Marketing Predictions for 2016

Digital marketing changes a mile a minute. If you’re not continually looking for the next big thing, you’re likely already behind. Predictions for 2015 were all about making your site mobile friendly, shifting your focus to user intent, and building up your content marketing strategy. These predictions certainly came to light over the year, and the strategies behind them are […]

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3 Easy Steps to Boost Your Local SEO

Local SEO has seen quite the buzz in the last couple of weeks as a recent Google update reduced the “map pack” from seven listings to a mere three. While this update could hurt companies who were listed in the number four to seven slots, it provides an important reminder to invest in your local […]

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Announcing Our Salt Lake City Office

Big Leap is excited to announce that we are expanding to a second office location in downtown Salt Lake City. Our office space is located in the Church & State entrepreneurial center. We are thrilled to be working with Church & State in their mission to help Utah entrepreneurs get their start. Check out our full […]

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