When people are looking for a product or service, they want to know they can trust the company they do business with. Testimonials and reviews can help consumers or b2b customers establish that trust, and get over uncertainties they may feel during their decision-making process. Search Engine Land conducted research in which they found that […]
Digital Marketing Specialist
Megan Shockley loves learning about all things SEO and is passionate about creative solutions for all business types. She is also a big fan of dogs, family, hiking, and the cello.
BLOG POSTS
E-commerce Keyword Research: How to Identify & Implement High Converting Keywords
Optimizing an e-commerce site for SEO purposes can be a daunting task. Especially if you have a large number of products and pages, you may wonder where to begin or what keywords to choose. Additionally, you may wonder how to choose keywords that will actually bring sales along with web traffic. Here are three […]
How to Create a Killer Social Media Strategy for a Boring Brand
It’s not rocket science to figure out that social media is an essential part of your company’s marketing success. The average adult between ages 25-54 checks social media platforms on their phone about 17 times a day or more. This data makes social media an obvious channel to use to connect with current and potential […]