»Matt Casady
Matt Casady
Online Marketing Specialist at Big Leap
Matt is an Online Marketing Specialist at Big Leap. He has a background in advertising and specializes in local search and media placements. In his free time he loves playing Ultimate Frisbee and building websites.

The Ultimate Guide: Sourcing Images for Business Blog Posts

Few things can spruce up your blog post like a photo. Images not only improve your blog posts aesthetic appearance and make them more readable but, on average, posts that contain relevant images get 94% more total views than posts without images. Unfortunately, though, most businesses don’t have an in-house photographer they can keep busy […]

By |February 19th, 2016|Categories: Content Marketing, Design|

Connect with Customers Through Quora, Yahoo Answers & LinkedIn

In 2016, the customer journey is expected to become even more fractured as customers seek information from a variety of sources, during several brief browsing sessions. Google has even coined these mini browsing sessions “Micro-Moments.” In order to succeed, your business needs to have a presence during all of these sessions, across all mediums and […]

By |December 3rd, 2015|Categories: Content Marketing, Link Building, Online PR|

5 Great Tips to Help You Find Email Addresses for Outreach

We all know what it’s like to spend hours perfecting the perfect outreach pitch, intended for a reporter or blogger, only to find that their email address is nowhere to be found. This is really frustrating, but after desperate searching, you finally resort to sending your beautiful email creation to the black hole known as the “Contact Form,” […]

By |February 19th, 2015|Categories: Link Building, Online PR, Tools|

SEO Agency vs Individual SEO Guy: Pros and Cons

Many business owners find themselves asking, “Should I go with a solo SEO guy/consultant or an SEO agency?” Picking the right SEO option for your website is a really important decision. Even Google agrees—choosing an SEO provider is a big deal because it could either save you time and improve your site, or it could […]

By |October 1st, 2014|Categories: SEO|