Let’s get right to it. In the mystical and magical world of the internet, there are basically two types of links: external links and internal links. An external link is a link that points from an external domain towards your domain. These are usually a favorite among SEO’s since these types of links can […]
Learning & Development Manager
Jessica is a digital marketing specialist and internet ninja at Big Leap. Her love of SEO is almost greater than her love of cats. When she’s not tipping over golf carts or failing at marathons with her husband, you can find her reading classic novels or creating niche websites.
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The 5 Best Resources for Getting Started with CRO
Conversation Rate Optimization. The simple phrase alone can give you the heebie jeebies when you’re first starting out. Yet, when you break it down, it’s not too confusing. Conversion means someone will be compelled to change their actions or opinions about something. Rate is a metric that measures frequencies (like social shares or sales, in […]