Blog Management

Producing regular, high-quality blog posts is a great way to improve your search rankings and engage with your target audience. We offer options to plan, write, and publish blog posts for your company’s blog. We will work with you to carefully plan posts that maintain your company’s voice and speak to your target audience.

Content Calendar

Consistency is key in running a successful blog. We work with you to create a content calendar to plan out relevant topics and maintain a regular posting schedule. We incorporate time-sensitive and seasonal topics into your blog calendar to make sure your content is always relevant. If we’re collaborating with your team on creating the actual content, we’ll also delineate responsibilities on the calendar to keep everyone on the same page.

Brand Voice

We understand how important it is to maintain your brand’s voice and adhere to your company’s style guidelines. We work closely with you to understand your company’s positioning and incorporate that into your blog posts.

Industry Research

Our content team dedicates time specially to researching your products and industry. Our goal is to position your company as a thought leader in your industry. We ensure that your blog post content is always relevant and accurate to your industry.

Social Promotion & Community

Promoting your blog posts is key to getting the most out of your investment. We work with you to incorporate your blog posts into your social media channels. One of the greatest benefits of publishing regular blog posts is creating an engaged community around your content. Commenting, networking, and consistency are all key to creating this community.

To learn more about how Big Leap can manage your company’s blog, contact us today.