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The Step-by-step Guide to Social Media Marketing

Social Media is a Marketing Tool  Social media is not new. I’ve been using it to market clients in dozens of industries since 2007. And there are a few people out there who claim to have been doing it longer than that! But despite nearly a decade as a viable—and valuable—marketing tool, many businesses and […]

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8 Common Social Media Marketing Mistakes

As a so called social media “expert,”  I have been asked several times by friends, coworkers, and clients what are the most common mistakes being made by businesses on social media. In an attempt to answer this question simply, I have outlined 8 common themes that I have either learned through my own mistakes or […]

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