Content marketing is creating big benefits for businesses and marketing agencies that have figured out how to do it right. The strategies for doing it right, however, differ from industry to industry and often meet with unique challenges. Content marketing for insurance agencies is full of opportunities for success—but you have to know what you’re […]
As discussed in The Growing Effect of Social Media On Marketing, adapting your marketing strategies to utilize current, popular social media platforms is absolutely essential for effective business. Reddit, a new, unique networking online community, is one particularly favored marketing platform that allows users to submit news, text, direct links, media and other personalized content.
Managers all over the world struggle every day to motivate their employees to work harder and perform at the highest level possible. Last year, Forbes published an article listing the top motivating factors for employees according to a survey of over 200,000 employees from over 500 organizations. They found these to be the top six […]
A recent Big Leap blog post, The Growing Effect of Social Media on Marketing, highlighted a fundamental characteristic of social media: interactivity. As much more than a platform for just photos, videos, or posts – social media is a network of webpages that allow users to interact with each other through conversation, sharing, tagging, reposting […]
On the Big Leap blog, we’ve discussed the importance of digital marketing. We’ve gone over the value of social media success and how to measure that success. As professional marketing consultants, we understand the vital necessity of marketing across all platforms in today’s digitally-centered era.
With an estimated 3,270,490,584 people using the Internet each day, maintaining […]
Where was everybody on Thursday? If you were looking for some of the top people at the fastest growing companies in Utah, a lot of them were at the Grand America in Salt Lake City for the Utah Business Fast 50 Awards Luncheon.
Who was there? Well, Sam Urie, publisher of Utah Business Magazine, and Shauna […]
Dan Posner has been at Big Leap since the beginning of its outward growth, when the company was little more than a few friends running a startup SEO firm. After a few months of hard labor associated with starting a company from the ground up, he was promoted to the manager of sales, and Dan […]
Dan Posner, VP of Sales for Leadgenix, can give you three reasons why an agency would outsource digital marketing. One reason why an agency, a marketing firm, or any kind of SEO firm might want to outsource that work is expertise. A lot of times in the ad agency world, the agency is an expert […]