Which CRO Test Should I Run?

When you’re thinking of CRO, conversion rate optimization, it may seem like it’s an intimidating topic to go into. You may think, “where should I start?” That’s because there are a lot of different test setups (A/A, Multivariate, A/B, A/B/A, or Cross-Browser/Device testing to name a few) that you could use, and a lot of [...]

By |2019-12-09T18:08:47-07:00July 12th, 2016|Categories: Conversion Optimization, Tools, Web Design & Development|Comments Off on Which CRO Test Should I Run?

The Art of Selling Yourself Online

We are consistently asked by clients for advice on how to get the biggest bang for their marketing bucks. Seeing as most clients come to us specifically for SEO and Social Media help, they are often overlooking their greatest and most easily controlled asset. This post will offer up some insights on how to utilize [...]

By |2019-12-04T22:48:58-07:00September 4th, 2013|Categories: Archive, Featured Posts, SEO, Web Design & Development|Comments Off on The Art of Selling Yourself Online

How To Technically Optimize Your Website: Page Load Times

Creating a properly optimized website is probably on your to-do list if you’re a new webmaster, or just new to web design and development. This can seem like an extremely intimidating task, especially considering how many websites there are out there. Luckily, there are a few techniques and tools available to you online that will [...]

By |2019-12-02T11:21:30-07:00August 15th, 2013|Categories: Archive, How To & Tutorials, SEO, Web Design & Development|Tags: , , , , , , , , |Comments Off on How To Technically Optimize Your Website: Page Load Times

Why Do You Need a Silo Structure Website?

The silo structure website was mentioned briefly in the article “What is Technical Optimization?” and is a big enough topic to warrant its own post. As previously mentioned, a silo structure website is one that has a certain level of interconnectedness between its pages. Because of this design, it is valued and ranked higher by [...]

By |2019-12-04T22:54:37-07:00August 8th, 2013|Categories: Archive, How To & Tutorials, SEO, Web Design & Development|Tags: , , , , , , |Comments Off on Why Do You Need a Silo Structure Website?

Bing and Creative Commons

Bing, the Google rival and increasingly popular search engine, announced a new feature to the site's image search filter.  Users searching for images on Bing have been able to filter their search by date, color, size, and other standard options. Today Bing has introduced a filter by license. What does this mean? It means that [...]

By |2019-12-04T22:55:51-07:00July 1st, 2013|Categories: Archive, Industry News & Updates, SEO, Web Design & Development|Tags: , , , , |Comments Off on Bing and Creative Commons

The Real Costs of Responsive Websites

One of the most popular buzz words floating around the website and SEO industry currently is the term "Responsive." Responsive websites are sites that can adapt to different sizes of browsers on all the devices that browse the internet. Google recommends to webmasters to consider Responsive Web Design as their first option for making mobile-friendly [...]

By |2019-12-04T23:19:06-07:00May 10th, 2013|Categories: Featured Posts, Web Design & Development|Comments Off on The Real Costs of Responsive Websites

New Responsive Site for Jimmer Fredette

As a proud partner of the Fredette Family Foundation, Big Leap was recently asked to update Jimmer Fredette's annual basketball camp website for 2013. With the main requirement of making it more mobile friendly, we laced it up with a 100% responsive new design. We kept the site to a single page, simple layout, and [...]

By |2019-12-04T23:28:46-07:00April 16th, 2013|Categories: Archive, Featured Posts, Web Design & Development|Tags: |Comments Off on New Responsive Site for Jimmer Fredette

Mobile Shopping and Thanksgiving

I'll never forget my first (and pretty much only) Black Friday shopping experience. I went with my two best friends in the dark of night and stood outside of our local Sports Authority in the freezing cold. Every customer that stood in line was given a gift card worth up to $500. Our naive hopes [...]

By |2019-08-09T18:58:21-06:00November 19th, 2012|Categories: Archive, Web Design & Development|Tags: , , |Comments Off on Mobile Shopping and Thanksgiving