About Tim Eyre

Tim is the Chief Operating Officer at Big Leap, where he oversees many of the company’s operations, team training and development, as well as all paid media channels. He loves all things digital marketing but has a soft spot for paid search.

How to Increase Leads in the Competitive SaaS World with CRO

  Have you ever been asked the question, “how can we double leads without increasing our ad spend?” This question is common and gets asked frequently. For many digital marketers, the default answers may include something like: we’ll write new ad copy, add negative keywords, or lower the bids on a lot of our higher [...]

By |2019-12-09T15:39:02-07:00November 10th, 2016|Categories: Conversion Optimization, Digital Marketing for SaaS, PPC|Comments Off on How to Increase Leads in the Competitive SaaS World with CRO

Data is King: The How and Why of Cross-Channel Data

If we told you that there were some really great built-in tools that could help you do a better job, would you use them? Having more data will help you make better, more informed decisions that will help you manage your marketing campaigns, well, better. But more data won’t necessarily do you any good if [...]

By |2019-08-09T18:56:39-06:00April 12th, 2016|Categories: PPC, SEO, Tools|Comments Off on Data is King: The How and Why of Cross-Channel Data