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3 Ways to Improve Local Search Rankings

All local business owners want to drive as much traffic to their site as possible. They want their businesses to rank higher on the search engine results pages (SERPs)–in the organic listings through search engine optimization and the local listings through local search optimization. If your business is not doing too well yet in the […]

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Digital Marketing Trends You Can't Ignore

Networking – a dreaded term that brings up images of uncomfortable mixers where you nervously try to impress uninterested strangers. But, while networking does involve putting yourself in situations you might otherwise avoid, the process is also the lifeblood of business. BH Careers International indicates more than half of the jobs employees get are through […]

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DIY Search Engine Optimization

DIY SEO If you are looking for a great video on do-it-yourself search engine optimization, check out this one on Youtube: SEO Checklist for New Websites. This video is perfect for anyone who is working on a new website for their business and wants to utilize SEO principles to the best of their ability. Consult […]

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Enhancing Your Job Search Using Twitter

When I was in high school my parents told that I needed to get good grades, go to college and graduate, and then get a good job. I tried my best to do all those things–but while having the mindset of doing these things one after the other in sequential order. It wasn’t until after […]

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The Power of SEO Article Writing

Let’s talk a little white hat SEO here–more specifically, SEO article writing. SEO article writing–or guest blogging, as it can also be termed–plays a large part in Internet marketing. It combines principles of search engine optimization with the power of useful, informative content. Through creating and optimizing articles, businesses can promote themselves online and increase their […]

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Why Local Search?

Some might not think of local link building as its own unique specialty. Well, you should probably rethink your links if you happen to fall in this category. Local SEO is becoming more and more essential for those who want as much traffic to their site as they can get. Let’s say that the worst […]

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Local SEO is Taking Over – How to Merge Your Google+ Local and Business Pages

Following a recent survey, it has been found that around 20 percent of Google searches are performed when looking for local services. One year ago SEO software firm SEOmoz did some eye-tracking case studies on Google’s SERP (search engine results page). The results show that users heavily gravitate toward any of the Places’ listings. The heat map above […]

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