»Tag:smo

How to Do Content Marketing for Insurance Agencies

Content marketing is creating big benefits for businesses and marketing agencies that have figured out how to do it right. The strategies for doing it right, however, differ from industry to industry and often meet with unique challenges. Content marketing for insurance agencies is full of opportunities for success—but you have to know what you’re […]

By |December 15th, 2015|Categories: Article, Featured Posts, Frequently Asked Questions, How To & Tutorials|

5 Ways To Market Your Business Through Reddit

As discussed in The Growing Effect of Social Media On Marketing, adapting your marketing strategies to utilize current, popular social media platforms is absolutely essential for effective business. Reddit, a new, unique networking online community, is one particularly favored marketing platform that allows users to submit news, text, direct links, media and other personalized content.

Though […]

By |November 23rd, 2015|Categories: Article, Featured Posts, Frequently Asked Questions, How To & Tutorials|

3 Tips to Making Your Facebook Post Go Viral

With over one billion people on Facebook, it has become a great opportunity for companies who want to market themselves and expand their audience. Getting shares, likes and interactions has become increasingly more important as consumers increasingly rely on social media to inform their buying decisions. “Going viral” has become the pinnacle of social media […]

By |November 12th, 2015|Categories: Article, Featured Posts, Frequently Asked Questions, How To & Tutorials, Social Media|

10 Arizona Ad Agencies With A Strong Twitter Game

A recent Big Leap blog post, The Growing Effect of Social Media on Marketing, highlighted a fundamental characteristic of social media: interactivity. As much more than a platform for just photos, videos, or posts – social media is a network of webpages that allow users to interact with each other through conversation, sharing, tagging, reposting […]

By |November 3rd, 2015|Categories: Article, Featured Posts, How To & Tutorials, Social Media|

The Step-by-step Guide to Social Media Marketing

Social Media is a Marketing Tool 
Social media is not new. I’ve been using it to market clients in dozens of industries since 2007. And there are a few people out there who claim to have been doing it longer than that! But despite nearly a decade as a viable—and valuable—marketing tool, many businesses and individuals […]

By |October 29th, 2015|Categories: Article, Featured Posts, Frequently Asked Questions, How To & Tutorials, Social Media|

How to Set Actionable, Measurable, and Attainable Digital Marketing Goals

Setting actionable, measurable, and attainable business goals is crucial to doing good business. It gives you something to work toward as well as something to look back on and hold yourself accountable to.

When it comes to digital marketing, goals are just as important. In fact, having effective goals at the onset can make the difference […]

By |October 27th, 2015|Categories: Article, Frequently Asked Questions, How To & Tutorials, SEO|

The Growing Effect Of Social Media On Marketing

Social media is everywhere and it is changing the way consumers interact with friends, learn new things, follow news stories, and make purchases. Social media will also change your marketing tactics, but in order to adapt your marketing strategies, you need a good understanding of how it has evolved.
What Is Social Media?
Social media is the […]

By |October 13th, 2015|Categories: Article, Featured Posts, Frequently Asked Questions, How To & Tutorials, Social Media|

6 Utah Ad Agencies Doing Social Media Right

On the Big Leap blog, we’ve discussed the importance of digital marketing. We’ve gone over the value of social media success and how to measure that success. As professional marketing consultants, we understand the vital necessity of marketing across all platforms in today’s digitally-centered era.

With an estimated 3,270,490,584 people using the Internet each day, maintaining […]

By |October 6th, 2015|Categories: Industry News & Updates, Social Media|

How Do You Measure Success with Social Media?

Did you know that 96 percent of marketers are using social media to market their business? As one of the modern-day front-runners for marketing budgets and strategies, social media has the capability to reach an expansive target audience with minimal effort and cost. A significant increase in traffic and exposure is leading marketers to realize […]

By |September 15th, 2015|Categories: How To & Tutorials, Social Media|

How Do You Measure the ROI of Social Media?

If you ever had to justify a social media budget, then you’ve grappled with this question.

The answer isn’t as simple as you’d think. Traditionally, to measure ROI you calculate the number of leads you generated from your marketing campaign. You track which ones turned into sales. If you can prove that your marketing efforts resulted […]

By |March 16th, 2015|Categories: How To & Tutorials|