SEO can be made easier with the help of Social Media:

Creating links is the name of the game when it comes to SEO. One of the benefits of social media is the ability for a community to create links to content. A passionate community is a linking community. Relevant topics gain momentum as viral channels grab information and allow the rest of the world to see it.

Good Content Engages Followers That Will Return For More:

Posting good content on any social media is going to make all the difference. It makes visitors interested in what they are reading, and leaves them wanting to keep reading. Original, creative content will end up increasing search engine rankings and traffic and promote quality links from other sites. No one will link to a site that has poor content.

Social Media Improves Site Conversion Rates:

Conversion rates are the percentage of website visitors that convert into leads and the percentage of leads that converts to customers. This is often referred as a sales funnel. It is important to measure conversion rates in the funnel in order to improve results. Each stage represents a conversion: website visitors to leads and leads to customers.

Don’t forget the technical issues that can hamper results. Address the technical issues that can obstruct the crawling/indexing efforts of search engines. This element of website design starts to get into the technical jargon that I promised not to deploy in this post. Suffice it to say, if you don’t have the expertise to address how SEO spiders crawl your site, get that expertise either in the form of a web developer or a consultant.

In summary, social media enhances SEO which in turn benefits an inbound marketing campaign. Get onboard and ‘get you summa of this stuff’ before it does become to late!

Social Media Influences SEO:

One of the greatest objectives for a successful Search Engine Optimization (SEO) strategy is generating links. One of the greatest benefits of social media is the tendency of a community to create links to good content. A passionate community is a linking community. Relevant topics gain momentum as viral channels grab information and distribute it to the rest of the world.

Social Media Creates High Quality Web Pages That Engage and Persuade:

Content is still the king so show producers must stay accountable to the design of quality content. Carefully planned content engages the reader, increases search engine rankings and traffic and promotes quality links from other sites. Bad content can quickly teach prospective community members to stay away. Both originality and creativity are the keys to retaining community members.

Phil Sanders